Travel

Intelligent features for seamless travel booking

Summary

Etta offers award-winning travel software that gives your team the best user experience in corporate travel. However, we couldn’t help but notice that people simply called the platform “Deem.”Well, you spoke, and we listened. Starting today, Etta has officially upgraded its name to Deem. So, what does that mean for you? Only greatness.Deem has been a name synonymous with making corporate travel better for everyone. By giving travel managers the tools they need to make the perfect travel program, Deem puts corporate travel on easy mode.

And when you can build a best-in-class travel program, you create a corporate travel ecosystem that the entire team adores. Don’t you worry — you’ll still get the same great corporate travel software with the same great user experience. Deem is a platform for the people, and this enhancement is just one small step in our mission to make it easier to travel anywhere.

Deem offers cutting-edge business travel software designed to simplify travel management anywhere you go. It's acclaimed for its comprehensive support of NDC content, catering specifically to finance teams, HR professionals, and travel managers. With Deem Mobile, control over business travel is at your fingertips, empowering both travelers and managers alike. Their EcoCheck feature combines technology with sustainability, ensuring a responsible approach to travel. Partnering with Uber for Business, Deem provides full visibility into mobility costs, enhancing cost control.
Challenges
  • Very old, basic design for web and mobile apps
  • Design was not up to the industry standards
  • Lack of customer retention and negative feedback
Observations
  • Designing the app for different types of users, frequent travelers, in-frequent travelers and delegates was challenging.
  • Designed multiple options and came up with different approaches for each of the feature in the app which were reviewed by product and engineering teams on weekly basis
  • Perfect Agile process oriented workflow, Kanban board in Jira, daily standups, weekly touch base with product and engineering teams
  • Accessibility was a big challenge. Deem is committed to complying with WCAG 2.1 guidelines for accessibility at level AA. We have gone through extensive research for providing the accessibility design for each screen in the app.
  • User experience research was done on the designs we have come up with for large features like Delegate Booking on mobile, flight and car search on web, e.t.c., which helped us in a way to understand what the travelers are looking for
Solutions
  • Enterpi’s design team collaborated with the product and engineering teams of Deem to come up with a modern, innovative platform, called Etta (acronym for Easier to travel anywhere)
  • Enterpi provided a sleek and intuitive design for Etta iOS & Android apps and Etta web app
  • With an all new user experience, innovative and easy-to-use approach, Etta delivers great service enabling the TMCs and corporate managers to improve traveler productivity and engagement, improving Deem’s customer retention and getting amazing feedback from customers
Overall, Deem enhances travel program efficiency by allowing employees to book within customized corporate guidelines, ensuring ease of use and compliance. Their commitment to usability and strong customer relationships is widely recognized, making Deem a standout in smarter business travel software.

Empower your Business today.

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